Purchasing Power Parity for Stripe
Grow sales by charging what people can actually afford.
Example prices for a $49/month plan across markets.
- USSan Francisco$49.00
- INBengaluru₹1,490
- BRSão PauloR$129
- NGLagos₦26,000
- DEBerlin€39
- IDJakartaRp 270,000
- EGCairoE£720
- TRIstanbul₺650
- PHManila₱1,100
- MXMexico CityMX$490
- PLWarsawzł 98
- KENairobiKSh 2,600
- VNHo Chi Minh City₫430,000
- ARBuenos Aires$22
- JPTokyo¥5,400
Make more by charging less.
Most of the world can’t afford your product. PPP pricing gets you more customers.
A PPP success story
Twitch doubled creator revenue in Brazil after lowering the price there.
Netflix, YouTube, Spotify and others already use PPP pricing:
| Service | United StatesUS | BrazilBR | IndiaIN | NigeriaNG |
|---|---|---|---|---|
| NetflixPremium | $26.99 | $11.94 | $6.70 | $6.39 |
| YouTubePremium | $15.99 | $4.96 | $1.54 | $1.28 |
| SpotifyPremium | $12.99 | $4.76 | $1.43 | $1.20 |
Sell to the U.S.
Instantly charge fair prices, worldwide.
- A visitor sees the right price on your page
- The Stripe price matches what they see
Unlimited requests. One public API.
One endpoint, called as often as your pricing page needs. We never meter requests or page views.
Let your coding agent set it up.
- 5-minute setup
- Works with any AI coding agent
const { data: [price] } = await fetch(
"https://api.easyppp.com/v1/price?key=ep_live_…&prices=price_1Pro",
).then((r) => r.json());<div className="rounded-2xl border p-8"> <h3>Pro</h3> <p className="text-5xl font-bold">$49</p> <p className="text-5xl font-bold">{price.display}</p> <Button>Start now</Button></div>Prices in ~50 ms, worldwide.
Prices are served from locations around the world, close to your customers, so pricing and Stripe checkout are ready the moment your customer is.
VPN and proxy protection.
A VPN can fake a buyer’s country. It can’t fake their price. EasyPPP checks every visit and serves the price for where they really are.
Catches every major VPN, plus proxies, Tor and datacenter IPs.
- NordVPN
- ExpressVPN
- Proton VPN
- Surfshark
- Mullvad
Easy pricing included.
10%of PPP revenue
Billed monthly, on sales EasyPPP priced.
0%on sales at your base price
Join the waitlistEverything included
- Unlimited Stripe products
- Unlimited API requests
- VPN and proxy protection
- Dashboard and analytics
Never charged for
- Seats
- API calls
PPP revenue means money you collect on prices EasyPPP sets, net of refunds. Revenue at base price is neither tracked nor billed.
FAQ
What is purchasing power parity (PPP) pricing?
PPP pricing adjusts what you charge to what money is worth locally. A $49 plan is an easy yes in San Francisco and a month of groceries in Lagos. PPP pricing charges each market a price that feels the same, so more buyers convert without discounting your most expensive markets.
How is EasyPPP different from Stripe’s price localization?
Stripe can show a price in the buyer’s currency, but it converts at the exchange rate, so the price is still set for the U.S. EasyPPP changes the amount itself, based on local purchasing power, and serves it as a real Stripe Price in the local currency.
Does EasyPPP use discount coupons?
No. Each market gets its own Stripe Price on your Product. There are no codes to share, leak or stack, and your invoices show a normal price, not a discount.
What stops people from using a VPN to get a cheaper price?
EasyPPP checks every request against VPN, proxy and hosting-provider IP ranges. Traffic that looks like it’s tunneling gets your base price.
What does EasyPPP cost?
10% of the PPP revenue you collect, billed monthly to a card on file. Nothing up front, no per-request fees, and nothing on revenue at your base price.
What counts as PPP revenue?
Money you collect on a price EasyPPP set, net of refunds. Revenue at your base price is not tracked and not billed.
Do I have to use your front-end components?
There are none to use. EasyPPP is an API: you call it from your pricing page or your server and render the number with the component you already have.
Something not answered here? Mail support@easyppp.com. A human will read it.
Sell to 186+ more markets today.
Connect Stripe and import your prices in about five minutes.
10% of PPP revenue, nothing on your base price